Getting Started With Video Blogging

Video blogging is the next generation of posting ideas and products over the internet.  Everybody knows about textblogging. Now they use videos for a better way of expression. This form of communication may entail a lot of resources, but it is all worth it. If pictures say a thousand words, video blogging exceeds that by far.

A video blog requires larger disk spaces on websites, a faster server, and a whole new set of programs to support it.  Video blogs can be fed through RSS. This is technology of syndicating your website to other RSS aggregators.

Video blogging works with people on the internet expressing their selves. Now if you put this on a business prospective, you are up to a lot of benefits. Think of it as a powerful tool in making showing your prospective customers your line of products or your services. It’s just like showing a commercial all for free. And if you video blog through RSS, then most probably you are getting your target market. 

People like to see what they are going to buy. Some would like to see proof and be sure that they are getting their money’s worth before shelving their dimes on it.  All of us know the influence of a thirty second commercial. The effect of video blogging is similar to that. You show your product, people watch it. If they like it, they buy it. If you present it good enough, they’ll buy the product even if they don’t need it.  

Now on the web, things are pretty much static, unlike in television in which all are moving. If you post something that is mobile, it would most likely catch attention. Now imaging your product parading in all it’s royalty through video blog.  You’ll get phone call orders in no time.

If your business is just starting up, you can create a video blog right at your own home. All you need is your web camera, microphone, video software, and lights. For as long as you know how to use your camera, then you can create a video blog.

Invest in a good web camera. The higher its resolution is the better the output. And you like to present your goods in the optimum way so get the best one possible. Make a short story, or just capture your goods in one go. Just make sure you are getting the best profile for each. Get those creativity juices flowing.

Lights are important in a production. Make sure you illuminate entirely the area you are going to use to create video blog. The brighter the area, the crispier the images will be. You can also use lighting effects for added appeal to the presentation.

Should you require sounds for your video blog, you need a microphone. Record you voice as a voice over for promoting the product and its benefit to consumers. Sounds are as important as videos on a video blog.  It is advisable to make your sound effects as enticing as the video.

Your video editing software can be any program. You need this to finalize your work. You can add sounds, delete some bad angles, or insert some still pictures in there too. Some programs are user-friendly and can be used even with zero knowledge on video editing. Even simple video editing programs should do the trick. Select your background carefully too. The light affects the presentation so make sure that the background and the light complements each other.

Video blogging is a great tool but it also has it downside.  It may slow down the computer so other may steer clear of it.  Download time may also be time consuming especially if customer is still on a dial- up connection.

But don’t let those stop you. Let video blogging be an alternative for you, though it is best to still keep the text and pictures present in your presentation to accommodate all possible viewers of your site.

Nowadays, the more creative you are in presenting your product to the market, they more you are likely to succeed. Video blogging offers an interactive way of selling. You involve the customers. You instill in them the advantage of your goods.  And at times, those are enough to make a sale.

If you have a question or want to give your thoughts on this article, please enter it in the comment box below or on our blog at BusinessMarketingReview.com/blog

To your success,

James Mason

2017-04-26T07:43:03+00:00 By |

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15 Comments

  1. Jose Escalante 10:44 pm at 10:44 pm

    I’ve seen some video blogs, it’s interesting to see the bloger (is that a word) in person.

    Jose Escalante
    http://www.joseescalante.com

    • Jim 2:02 am at 2:02 am

      It is… but, the official way of spelling it includes two G’s (blogger).

      Following is straight out of Wikipedia…

      A blogger is person who writes a blog (or weblog).

      Bloggers are not a homogeneous group. They have a variety of personal and professional motivations for blogging and they come from a variety of political, economic, and social backgrounds.

      One way of segmenting bloggers is by their blog type.

      Personal: blog about topics of personal interest not associated with work.
      Professional: blog about industry and profession topics but not in an official capacity for a company.
      Corporate: blog for a company in an official capacity.

  2. Keri Eagan 3:42 am at 3:42 am

    The occasional video is interesting because I find it makes the blogger “human”. Other than that I don’t like them since I can’t skim them as I can text.

    Keri Eagan
    Anything Alternative

  3. Rob Northrup 3:43 am at 3:43 am

    I think video is best used for cases where there is something to show or demonstrate. And keep them short…

    Seize the Day,
    Rob
    Emergency Preparedness For the 21st Century Family

  4. John Ho 6:20 am at 6:20 am

    Video blogging has more imapct but takes much more times to make sure it’s of high quality.

    Writing & speaking is related but still different sets fo skills. Only with lots fo practice can we speak as good as we write.

    John Ho
    Numerology Expert Helps Understanding Personality for Better Influence & Persuasion

  5. Robert Martin 7:11 am at 7:11 am

    Video Blogging is something I need to learn more about. Like Rob, I think it works best in demonstrations. Just to see someone talk doesn’t do it for me, but it is not about me it is about everyone else. It would be a great way to get more sense involved, and build trust.

    Robert Martin
    http://www.carbuyinghq.com

  6. Martin 10:08 am at 10:08 am

    Videos are great for impact, and (usually) fun to watch.
    Personally, I think multi-media is the best for the “blogee”, depending on what your message is and what the purpose of your message is. However, different blogees will have their own preferences. A multi-media blog can be very time consuming to create, and is therefore likely to be much less frequent.
    My initial thoughts are:
    – (static) pictures paint a thousand words!
    – words are good for explaining “why?” and for instructions/recommendations for the blogee to print out and take away
    – video is excellent for demonstrations – the “how?”, for “follow-along-with-me” training material e.g. on a PC(!) and for face to face interviews.
    – audio is a versatile compromise, and obviously the medium of choice for telephone interviews. It’s also excellent for listening to “on the road”

    …interesting…

    http://www.martin-wright.com

  7. Vicki 10:29 am at 10:29 am

    Videos are great for the person who would rather see and do than just read. Would be great for the visually blind. They should be kept short though as not everyone has high/fast connection and may leave the site in frustration it takes too long to load.

    Vicki http://www.bridalthreadshq.com

  8. Lisa McLellan 12:30 pm at 12:30 pm

    I think I like video once in a while but I wouldn’t go down a string of videos and watch each one the same as I might read 5 or 6 blog posts in a row.

    Lisa McLellan
    Child Care Expert,
    Babysitting Services, Babysitting Tips, Babysitters, Nannies

  9. Scott Payne 4:58 pm at 4:58 pm

    I would like to with my authority site do some video blogging… I think in certain instances it lends more credibility. Good post.
    http://www.salesjunkie.net
    http://www.scottpayne.me

  10. Good post but the camera makes me look worse than I already do. Would love to know how much of a turnoff that would be.

    Jennifer

    The Harwood Center – Tinnitus, Chronic Illness, Fears, and Anxiety

  11. Darryl Pace 9:54 pm at 9:54 pm

    Video blogging is something I plan to use.

    Health, Fitness for Working People — Darryl Pace

  12. Indeed, vlogging is a great tool for growing your business. I’m with Rob and Keri. Keep them short so they are quickly digestible. Occasional long ones is cool, too, for variety and creating value. And then people get a feel for YOU and if they resonate with you, want to work with you or not. And different learning modalities.

    Happy Dating and Relationships,

    April Braswell

    Single Baby Boomer Dating Success Expert

  13. Raye Daniele 9:55 am at 9:55 am

    Video blogginging is an exciting way to share your daily experiences with your family and friends.

    I have just started video blogging’*-

  14. Buy Facebook Fans 10:19 pm at 10:19 pm

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