The Importance of Blog Design

This is just a quickly written one, some of it is for review.

Blogs have increased popularity over this past months. Many people have started to create their personal blogs to express their thoughts and feelings. Internet companies have also started their blogs to inform consumers on the latest product news and reviews.

Because of this, blogs are also being used as internet marketing media. Before, internet marketing is done by placing banners and links on popular websites, such as news and information sites. Links were also included on newsletters and marketing letters sent to the members of their mailing lists.

Many people spend time reading blogs. People read their friend’s blogs, their favorite author’s blogs, blogs on topics that they are interested in, and blogs on product reviews. With the increasing popularity of blogging, it is even feared that people rely on blogs to get the latest news.

While getting news reports from blogs isn’t reliable, some people look for product reviews through blogs. In some cases, this is more dependable. While it is true that some media persons are being paid to write good reviews about a certain product, blog writers write about their actual experiences on products and services from a company.

Since there are many people who read and start their own blogs, blogs are a good medium to market a product. With the increasing blog traffic means increase in product sales.

Blog traffic can be increased by joining affiliate programs and sites, which will list your blog under a certain search category or name. You can also have your blog advertised in popular websites. This, however, will cost some money and is not advisable if you have just started blogging.

A writer who has just launched his/her blog will want as much traffic as possible to increase advertisements on the site. Also, some advertisers pay every time their link is clicked or the page that has their link is viewed.

When you have increased traffic on your blog, you should try to keep you visitors coming back and recommending your blog to friends and colleagues.

This can be done by having informative or amusing content and good blog layout and design. You may develop your blog’s content or you can also acquire the services of a web content writer to provide you with the blog articles.

The blog’s layout and design also plays a big role. While most of the companies offering free blog hosting offer pre-selected templates, there are also some that allows customization that if you utilize this feature correctly can increase your blog’s traffic.

Here are a few tips to make your blog stand out from the millions of blogs out there that have standard designs.

* Customize the banner

The banner usually has the most generic designs that are common to the blogs from a blogging company or service.

You can personalize this banner by having a graphic with the dimensions of the banner. You can also edit the graphic so that it will also include the title of your blog.

In this case, you can create your own graphic or you can purchase professional looking graphics online for less than $10.

* Personalizing photos

Of course, most of the photos that you will be posting will be your own. However, if you don’t customize the photos before posting them, you may miss maximizing the enhancing benefits graphics can add to the page. Adding photo borders can help the photo stand out from the page.

It can also add to the design of your blog. You can choose a standard border or you can also create your own border which can be associated with your blog’s templates.

* Add a favicon

Don’t you think sites with icons on the address bar before the website’s URL are cool? Many people do. These favicons add a professional look to the URL. These easy to do using photo or graphic editing softwares.

* Check out blog templates, layouts, backgrounds, textures and skins from sites

There are sites that offer free blog templates, layouts, backgrounds, textures and skins. You can make use of these so your blog will not look generic like most of the blogs hosted by the service provider.

* Include RSS feeds

This is a cool way to inform people with newsreaders about your blog headlines. Tutorials on RSS feeds are available on the internet.

* Audio makes your blog more personal

Not only does audio personalizes the blog; it can also keep your visitors coming back. You can try having streaming radio stations, mp3 file or playlists loading with your blog.

* Advertisements

If you have signed-up with Google Ad-Sense, which I am sure you would like to do, make sure that the ads are conveniently placed that these will not hinder your readers’ ease in accessing the information on your blog.

Try using these tips and you can definitely increase and retain traffic on your blog.

If you have a question or want to give your thoughts on this article, please enter it in the comment box below or on our blog at BusinessMarketingReview.com/blog

To your success,

James Mason

2017-04-26T07:45:51+00:00 By |

About the Author:

16 Comments

  1. Robert Martin 4:44 am at 4:44 am

    Again, more great information on blogging that will help me better my business.

    Robert Martin
    http://www.carbuyinghq.com

  2. Martin 6:16 am at 6:16 am

    Some superb tips on making your blog stand out, and retaining your readers.

    http://www.martin-wright.com

  3. Rob Northrup 6:59 am at 6:59 am

    Personality is the most important feature of a blog…

    Seize the Day,
    Rob
    Emergency Preparedness For the 21st Century Family

  4. Jennifer Battaglino 12:22 pm at 12:22 pm

    I agree generic doesn’t work and those who don’t like you personalization would also drop you as some point anyway. Might as well weed them out now.
    Jen

    The Harwood Center – Tinnitus, Chronic Illness, Fears, and Anxiety

  5. Darryl Pace 3:03 pm at 3:03 pm

    Great information on creating an effective and successful blog!

    Health, Fitness for Working People — Darryl Pace

  6. Vicki 3:34 pm at 3:34 pm

    I believe that relationships build the blog or website. Having creditiblity is what those relationships are built on.

    Vicki http://www.bridalthreadshq.com

  7. Keri Eagan 5:47 pm at 5:47 pm

    I have a blog and I’m dissappointed with the design, especially the font. I’m almost to scared to change it. Fortunately someone I know advised me not to pay for one of the premium WP designs. I’m sure there is the perfect blog design for me….somewhere. I want the thing to look professional and be easy to navigate. I hate wasting time on this but as you say design is important for the experience of my readers.

    Keri Eagan
    Anything Alternative

  8. Katie 9:28 pm at 9:28 pm

    design is important, but mostly to the blog owner. Design needs to be clean and straight forward. If a user can read the content and make a comment, you’re in business.

    Cleanse from the inside out, Katie

  9. Jose Escalante 11:30 pm at 11:30 pm

    Thank you the more I know the better.

    Jose Escalante
    http://www.JoseEscalante.com

  10. Kate McKeon 6:44 am at 6:44 am

    I definitely read blogs for product reviews and advice. BUt then I rarely, if ever, go back. So unless you have a product I buy frequently it’s a one visit relationship.

    Expanding spheres of influence, Kate

  11. John Ho 7:11 am at 7:11 am

    For sure, blogs is a great way of reaching out.

    Just beware that whatever we put in the cyber space, they’re pretty like carving in stones. It’s eternally exist for ANYONE to peek into.

    John Ho
    Numerology Expert Birthday Numeroscope

  12. Scott Payne 10:19 am at 10:19 am

    Great Info!!!! I like blogs but don’t frequent more than once or twice….
    http://www.salesjunkie.net

  13. Lisa McLellan 8:29 pm at 8:29 pm

    I don’t really read blogs unless they are linked by yahoo news and I’m interested in the subject.

    Lisa McLellan
    Babysitting Services – Babysitters and Nannies

  14. Thanks for the reminder about Favicon. I have been meaning to do that for months. Will git er done today – this weekend. Good nudge!

    Happy Dating and Relationships,

    April Braswell

    Single Baby Boomer Dating Success Expert

  15. Martin O'Connor 2:38 pm at 2:38 pm

    Thanks for the useful tips.

    Martin O’Connor

    http://smallbusinessdesigncenter.com

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